Yè Wáng

Yè Wáng is a seasoned marketing and data strategy professional with extensive experience in digital transformation and marketing technology. Currently serving as Senior Director at Epsilon since 2021, Yè partners with senior leadership across various global markets to drive data-driven marketing initiatives. Prior roles include Director of Global Data & Media Strategy at TBWA\Worldwide, where Yè governed strategy across 50 markets, and Associate Director of Data Architecture at Spark Foundry, leading omni-channel data integration strategies. Additional experience includes managing product marketing at Frankly Media and establishing business development at Adecco. Yè holds a BSBA in Marketing, Management, and Mandarin Chinese from American University, complemented by study abroad programs at The Chinese University of Hong Kong and Peking University.