Equativ
Gaëtan MATHIEU is a marketing professional with extensive experience in operational marketing, communication, and digital strategies. Currently serving as Head of Marketing for France at Equativ since April 2023, Gaëtan previously held positions including Head of Operational Marketing & Communication at Cdiscount Advertising, where responsibilities encompassed go-to-market strategy management and team leadership. Prior roles include Sales Manager for Retail Media at Cdiscount and Marketing Manager at MediaSquare, overseeing marketing strategies for premium publisher ad exchanges. Early career experiences include positions at AMAURY MEDIA as a Digital Marketing Researcher and internships at ZED and Mediatoon Distribution. Gaëtan holds a Master's degree in Digital Marketing from OMNES Education and has pursued international studies at Saint Petersburg State Polytechnical University.
This person is not in any offices
Equativ
3 followers
Equativ is the new single name for Smart Adserver, DynAdmic and LiquidM — three proven innovators in advertising technology. Our vertically integrated company provides brand and privacy-safe solutions that empower our clients to achieve maximum impact while respecting the rights of consumers. The union combines client expertise and engineering excellence to serve the interests of both the supply-side and demand-side with equal professionalism and technical sophistication. We are headquartered in Paris and New York, operating globally with a team of more than 450 in 20 offices. We offer the market its own independent ad server, SSP, buyer tools, and media services to fulfill the promise of advertising technology. Learn more at Equativ.com.
Employees
201-500