Lalit Panigrahi

Vice President- Digital Strategy And Analytics at ETML

Lalit Panigrahi is an accomplished professional with extensive experience in digital strategy and analytics, currently serving as Vice President at Easyinsights since March 2020 and at ET Medialabs Private Limited since April 2015. Previously, Lalit worked at ClearTax India as Corporate Sales, specializing in business development and marketing coordination. As the Founder Secretary of Varanaseya Utkal Samaj, Lalit focused on nurturing and promoting Odia culture and youth empowerment. Additionally, Lalit was a Co-Founder of IOTA, addressing social and educational analytics, and held research and internship roles at prestigious organizations like the Indian Institute of Science and TATA Refractories. Lalit holds an integrated Dual Degree in Ceramic Engineering from the Indian Institute of Technology, Banaras Hindu University.

Location

Palo Alto, United States

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ETML

ET Medialabs is a partner of choice for brands that are chasing sustainable growth in today’s world of go big or go home. With an experience of more than a decade, we have been translating Market Intelligence Data into actionable insights to drive strategy and growth for some of the biggest Unicorn and Digital Disruptor brands of India. Fueled by 200+ analytical & creative brains of the country, we have partnered with 500+ brands such as Urban Company, Lenskart, Cred, Blinkit, Forest Essentials, and Mamaearth, to name a few. We have proven time and again how data, when coupled with a hyper growth attitude, can radically transform the way how companies acquire & grow with high value customers. ET Medialabs has expanded globally with offices based out of Delhi/NCR & Singapore. Our offerings include Performance Marketing, Brand Advertising, CRO & Experiments, Marketing BI & Insights, Performance Ad Creatives, GA4 & First Party Data & Attribution Modelling and thus, delivering the complete Growth Advertising Stack.


Headquarters

New Delhi, India

Employees

51-200

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