Hayley Sorensen

Hayley Sorensen is an accomplished creative professional with extensive experience in campaign strategy and design. Currently serving as the Director of Creative Campaign & Strategy at Ethique since June 2021, Hayley leads the development of innovative omni-channel campaigns while managing art direction and vendor collaboration. Previously, Hayley held roles as Design Director and Creative Manager, where responsibilities included team leadership, brand management, and comprehensive marketing support. Prior experience includes graphic design and social media management at Harcourts Gold Real Estate, as well as a graphic designer position at PEKA AGENCIES LTD, focusing on print and digital media. Hayley holds a Bachelor's degree in Graphic Design and Visual Communication from CPIT (Christchurch Polytechnic Institute of Technology).