Reuben Carranza

Reuben Carranza is an experienced executive in the beauty industry, currently serving as Group Chief Executive Officer at Bansk Beauty since August 2024 and Chief Executive Officer at both amika and Eva NYC since July 2022. Carranza also holds the position of Chief Executive Officer at Ethique. Previously, Carranza led Kate Somerville Skincare, LLC as Chief Executive Officer from July 2019 to July 2022 and served as President at Olaplex LLC from June 2018 to July 2019. With a strong background in management and strategy, Carranza held various leadership roles at Procter & Gamble from 1990 to 2014, culminating in the position of North America Region CEO for Wella. Carranza possesses a degree in Marketing from the University of Arizona.