Celina Arriaga Cisneros

Celina Arriaga Cisneros is a skilled CRM Campaign Manager at Evaneos, where responsibilities include strategic planning and management of the CRM email calendar to enhance marketing alignment. Previously, Celina held the position of CRM Marketing Intern at Back Market, focusing on the global and local implementation of CRM plans and collaboration with Brand Managers to analyze customer insights. Prior experience includes serving as Marketing and Communication Manager at Hero Squared, Quality Systems Manager at AQS Inspection & Rework, and a consultant for a Continuous Improvement Project at Universidad de Monterrey. Celina holds a Master in Management with a Major in Consumer Goods Marketing from ESSCA and a Bachelor of Engineering in Industrial Management from Universidad de Monterrey, complemented by an International Baccalaureate Diploma.