Exide
KYV Prasad is an experienced trade marketing professional currently serving as Zonal Trade Marketing Manager at Exide Industries Limited since January 2023. Prior roles include Manager of Trade Marketing & Loyalty Program, where responsibilities encompassed real-time tracking, BTL activity planning, vendor management, and developing trade promotions. Prior to Exide, KYV Prasad held multiple positions at Hindware Limited, including Senior Deputy Manager and Deputy Manager in Trade Marketing, and Assistant Trade Marketing Manager. Earlier experience at Edara Simple Media Solutions involved a role as Marketing Manager. KYV Prasad holds an MBA in Marketing from New Directions International Institute of Management, completed between 2009 and 2011.
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Exide
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Since its inception in 1880, Exide remains the first and foremost battery brand in India. They manufacture the widest range of storage batteries in the world from 2.5 Ah to 20,400 Ah capacity, covering the broadest spectrum of applications. They have also recently forayed into the manufacture and sale of Home UPS/Inverters.