Experience Studio
Jennifer Johnson is currently the VP at Experience Studio where she manages the development and implementation of marketing and communication strategies for various communities. Prior to this, she was the Principal at Mosaic Marketing and held various marketing roles at different companies such as DMB Associates and Rosewood Centers for Eating Disorders. Jennifer holds an MBA in Business Administration from the University of Phoenix and a BS in Communication & Business from Arizona State University.
Experience Studio
We partner with community developers to connect special places with the people whose lives will be enriched by calling them home. We play two primary roles for our clients; External Marketing Department (EMD) and/or Agency of Record (AOR). In our capacity as EMD, our cross disciplinary team serves as an outsourced marketing department and is responsible for brand strategy, naming, identity design, strategic planning, welcome center design, lead generation, lead nurture, experiential marketing, customer experience, builder relations, budgeting and ROI reporting activities. We play this role for community developers who have limited in house marketing resources. In our capacity as AOR, we serve as embedded members of the in-house marketing team and deliver against a range of assignments including brand strategy, naming, identity development, marketing planning, media planning & buying, campaign development, collateral design, welcome/lifestyle center design, experiential marketing, web development, CRM & marketing automation implementation and management, event planning, and public relations.