Eyefinity
Lauren Walbert is a seasoned marketing professional with a robust background in digital marketing and brand management. Currently serving as a Marketing & Brand Management Specialist at Eyefinity since April 2021, Lauren has previously held key positions including Director of Digital Marketing at Salt Shaker Media, LLC, and Director of Digital Experience at United Way of Metropolitan Dallas, where responsibilities included overseeing customer journeys and managing digital communication strategies. With extensive experience in email marketing, customer experience enhancement, and community-building initiatives, Lauren has also contributed to organizations like Apartment Life, Lumens Light + Living, and VSP Vision Care. Lauren holds a Bachelor of Arts in English Language and Literature from California State University-Sacramento.
Eyefinity
Deeply rooted in optometry and backed by VSP®, Eyefinity is the leading provider of practice management and electronic health record solutions, customized for the eye care industry. We offer an array of integrated solutions that strengthen the patient experience and increase practice revenue. For over 30 years, Eyefinity has helped practices of all sizes elevate their patient care by simplifying the complexities of day-to-day operations. With our cloud-based software Eyefinity Practice Management and Eyefinity EHR, practices have processed over 3.6 million claims since launch and have performed over 28.5 million exams in the past eight years. When combined with Eyefinity’s integrated patient engagement tools, practices have a secure and reliable solution that enables optometry practices to streamline and effectively manage patient and staff workflows—helping doctors get back to what matters most, caring for their patients. Optometrists and their staff have always been foundational to Eyefinity’s innovation and our success is in large part due to the support, commitment, and vision of the practices we serve. We create our products based on the valued input from optometrists and ophthalmologists across the United States. Eyefinity solutions are used in over 20,000 offices in various aspects of their businesses. As our mission statement says, we are focused on "advancing the practice of eye care through technology and innovation." Eyefinity is part of VSP Vision, a complementary group of leading companies in the optical industry providing vision benefits, eyewear, ophthalmic lenses, and practice solutions. Eyefinity employs over 200 dedicated people from diverse backgrounds across the United States.