FAB Group
Melissa Soich currently serves as Group Marketing Manager at FAB Group since September 2013, overseeing the franchisor and support office for Caci New Zealand and Skinsmiths, as well as the New Zealand distribution of Murad. In conjunction, Melissa has been a Marketing Account Manager and Marketing Manager at Caci New Zealand since November 2017, contributing to the brand's reputation as New Zealand's Best Beauty Destination from 2017 to 2019. Previous experience includes a Marketing Assistant role at Micromode from July 2012 to September 2013 and a Junior Account Manager/PA position at Fieldforce 2008 Ltd from February 2011 to June 2012. Melissa obtained a Bachelor of Business in Marketing from Auckland University of Technology and has also studied at the University of Otago.
FAB Group
We are an innovative, ambitious business setting out to change the world of skincare. We're experts in franchising and distribution in the cosmetics and skincare industry. We create tools and systems that enable our franchisees and stockists to be successful. We have launched several cosmetic and skincare brands into the New Zealand market, and grown Caci to be a nationally recognised franchise brand. Our success can be attributed to our core values, which are the fundamental guiding principles we live by: • Always act in the best interest of the customer • Own it • Front page of the news • High performance team work • Relentless pursuit of improvement