FABINDIA LIMITED (erstwhile Fabindia Overseas Pvt. Ltd.)
Tanya Chakraborty is an experienced copywriter with a diverse background in content creation and marketing. Currently serving as the Senior Executive Copywriter and B2C Copy Lead at FABINDIA LIMITED since March 2021, Tanya has previously held roles at Lyxel&Flamingo and Look Who's Talking, progressing from copywriting intern to executive positions. Tanya has also contributed to various organizations, including Sociologue, Opinia360, and OMG Retail Pvt Ltd., where responsibilities included editing, content curation, and marketing. Tanya holds a Master of Arts in Mass Communication from the National Institute of Mass Communication and Journalism and a Bachelor's Degree in Sociology from Delhi University.
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FABINDIA LIMITED (erstwhile Fabindia Overseas Pvt. Ltd.)
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Fabindia Ltd. was founded in 1960, with its first retail store in New Delhi. Bringing forth craftsmanship with contemporary designs, Fabindia carries a 63-year legacy of celebrating India’s rich heritage, spanning over 357 stores across 127 cities within the country and 13 international outlets across 7 countries. The offering includes a variety of Indian and Western wear for men, women, and children. Over the years, jewelry, bags and footwear, home furnishings, furniture, gifts, organic food and personal care products have been introduced to the range. An amalgamation of aesthetics and affordability, the brand is a celebration of India and its crafts, and is one of the country’s largest private platforms for products made from traditional techniques, skills and hand-based processes. Fabindia connects thousands of craft-based rural producers to urban markets, creating employment for artisan’s and preserving the country’s traditional handicrafts.