FairPlay Sports Media
Weili Dai is a seasoned software engineer with extensive experience in frontend development and engineering leadership. Currently serving as Principal Frontend Engineer at FairPlay Sports Media since August 2025, Weili previously held the position of Lead Frontend Developer at Gumtree.com, where significant contributions included overseeing SEO initiatives that drove 35 million monthly sessions and leading integrations for the AdTech Team. Prior roles include Senior Software Developer at CNN, where a migration of the news site to React was completed, and Software Engineer positions at Sky and BBC, focusing on full-stack systems and enterprise applications. Weili holds a PhD in Design Engineering and an MEng in Information Systems Engineering from Imperial College London.
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FairPlay Sports Media
We’re a sports media network, focused on building and nurturing a portfolio of highly engaged and connected communities of sports fans and bettors to create value for our partners. By empowering our customer communities to compete in the sports betting game, the performance and results our betting, advertiser and media partners need will follow. FairPlay Sports Media was previously Oddschecker Global Media before rebranding in 2024. The group operates globally, with over 100 partners worldwide, and consists of oddschecker, WhoScored, vime, Confido Network and CasinoSmash. It has a long history in providing data-powered products and services in sports betting, having started out as oddschecker back in 1999 and now processing 100m data updates on average per week across its platforms, reaching over 100m global unique users monthly across its network.