FairPrice Group
Fiona Yeo has a background in marketing and corporate communication. Fiona has held positions such as Senior Manager in Brand & Business Development at FairPrice Group, Assistant Marketing Manager in Export Sales at Blackmores, Senior Product Manager and Product Manager at The Body Shop, and Senior Account Executive at Dentsu Singapore Pte Ltd. Fiona also gained experience as a Marketing Intern at ACP Magazines and worked as an Administrative Assistant in the PR & Promotions Department at Raffles Hotel. Fiona graduated from Singapore Management University with a degree in Business, Marketing, and Corporate Communication.
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FairPrice Group
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FairPrice Group was established in 2019 by bringing together NTUC FairPrice, NTUC Foodfare and Kopitiam to cater to evolving consumer needs. Together with NTUC Link, we optimise the resources of our social enterprises and leverage their respective strengths to deliver quality, affordability, convenience and an enjoyable experience for all. With an extensive network of over 570 touchpoints as well as online, we provide an integrated array of products and services on Everything Food - from groceries, ready-to-cook and ready-to-eat offerings, to on-premise meals and food take-aways. Our Fairmily of over 13,000 employees are driven by our common purpose of nourishing generations and making life better for all. We are proud to serve our community and we do good by giving back to Singapore. Our impact touches people from all walks of life, from newborns to the elderly. We are here to make a difference – in the past, present and for generations to come. If you share our passion for Everything Food, Everything Good, Everyone, Every Day, join our Fairmily now!