Fairstone Bank
Jaime G. has a diverse and extensive work experience in marketing and business analysis. They most recently worked at Fairstone Bank as the Director of Cards Marketing, where they were responsible for driving growth and engagement across multiple portfolios. Prior to that, Jaime worked at Duo Bank as a Marketing Manager. They also spent a significant amount of time at Walmart Canada, where they held the position of Marketing Manager. Earlier in their career, Jaime worked at Citi in various marketing roles, including Product Marketing Manager and Acquisitions Prospect Manager. They also gained experience at IBM as a Competitive Intelligence Analyst. Overall, Jaime has demonstrated expertise in developing and implementing strategic marketing initiatives, driving customer acquisition and engagement, and optimizing business processes.
Jaime G. holds an MBA degree from the Schulich School of Business at York University, which was obtained from 2001 to 2004. Prior to that, Jaime earned a degree in Industrial Engineering from Pontificia Universidad Javeriana, completed between 1990 and 1995. In addition to formal education, Jaime has obtained various certifications such as the CMA Digital Marketing Certificate from Walmart Canada in 2015, Negotiation Skills for Business Performance from Citi in 2009, SAS Fundamentals from SAS in 2008, Fundamentals of Marketing Math & Zephir from Compusearch bv in 1999, and Credit Policy, Practices & Procedures from Citi in 1996.
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Fairstone Bank
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At Fairstone Bank, we do things differently. We’re committed to strengthening how businesses connect with their customers, offering value-driven financial products and services that drive business success and deliver the right customer experience. We do this by building adaptable, innovative financial services, so clients can take full advantage of every opportunity that comes their way. Fairstone Bank and its subsidiary, Fairstone Financial Inc. (“Fairstone”), form a leading consumer lending group, offering a complement of financial services designed to enhance customer loyalty and deliver confident borrowing experiences. From credit card issuance and program management to point-of-sale financing programs, automobile financing, broker deposits and direct-to-consumer lending, Fairstone Bank and Fairstone provide financial solutions that enable consumers and businesses to achieve their goals. With a long-established Canadian history, the company is committed to improving the lives of Canadians with value-driven and accessible financial solutions. Fairstone Bank and Fairstone are powered by a diverse workforce located in three corporate offices and in over 240 Fairstone branches coast to coast. In 2022, Fairstone was proud to receive the Parity Certification by Women in Governance for the third year in a row, and to be nominated for the second year in a row as a Montreal Top Employer. As an organization, Fairstone Bank of Canada is committed to supporting and empowering a workplace focused on diversity, equity and inclusion. If you’re looking to join a corporate culture built on strong values, with managers who appreciate your contributions and inspire you to do your best every day, join our team! For employment opportunities: https://fairstone.wd3.myworkdayjobs.com/FairstoneCareers