Fanatics
Adam Lock currently serves as the VP, Creative Director at Fanatics, Inc. since May 2023, after holding the position of Executive Creative Director at Havas from December 2021 to May 2023. Adam's notable experience includes being recognized in Adweek's Creative 100, highlighting impactful creative professionals. Previous roles include SVP, Group Creative Director at VaynerMedia, where contributions were made to brands like Budweiser and Pepsi, and Associate Creative Director at Code and Theory, focusing on clients such as Burger King and Cisco. Adam's career began as a Junior Art Director at Y&R ANZ, progressing through various roles across prominent advertising agencies, supported by a B. Business degree from the University of Technology Sydney and specialized education from AWARD Masterclass and AWARD School.
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Fanatics
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Fanatics is a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with over 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, over 5,000 athletes and celebrities, and over 250 exclusive athletes; and over 2,000 retail locations, including our Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.