farsiight
Ben Somerville is an experienced professional with a diverse background in business and management. Currently serving as an Investor at The Lad Collective since January 2020, Ben supports the mission of providing innovative products for Australian men. As a Director and Co-Founder of Farsiight, a performance marketing agency launched in January 2019, Ben focuses on delivering impactful marketing solutions. Previously, Ben held various roles at Felix Vendor Marketplace from September 2014 to December 2018, culminating in the position of National Sales Manager, where responsibilities included streamlining procurement processes for businesses. Ben also founded The Muscovy Clothing Company, specializing in bespoke winter clothing accessories, in July 2012. Academically, Ben holds a Master of Business Administration and a Graduate Certificate of Business Administration from Griffith University.
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farsiight
We are farsiight. The performance marketing team you’d rather be working with. We don’t just collect impressive case studies; we create them. Not by hitting superficial results, but through working closely with ambitious clients and helping them achieve their business objectives. We don’t do cheap fixes or dodge jobs. We aim for enduring success built on strategies that work and thrive over time, delivering consistent results even during the toughest challenges. Recent Success Stories: ✅ Launched to $1m revenue in <12 months. ✅ Grew annual revenue from $2.2m to $8m in 24 months. ✅ Scaled ad spend from $200k to $650k+ in 12 months while maintaining Target CPA. ✅ Scaled revenue by 124% YoY, then 70% YoY by entering new markets. Clients we've worked with: → BlackMilk Clothing → Go1 → Snap Fitness → Outback Equipment → EHP Labs → BARE → TradeMutt → Knobby Underwear → Kivari the Label → The Tea Centre → Power Diary Our Mission - Growth For Good™️ Growth for good fuels our team to log in to work every day with the kind of attitude that you want to be focused on your business. It means: → Doing work that we’re all proud of We aim for excellence, delivering work that exceeds expectations. → Doing work we know will have a lasting impact Our focus is on creating results that endure, driving long-term success for your business. → Always doing what’s right by our clients and prospective clients Integrity is at the core of everything we do. We’re committed to honesty and transparency in all our interactions. → Doing work that doesn’t make any of us feel uncomfortable We steer clear of anything that compromises our values or makes us uneasy. We believe in doing the right thing, always. We’re passionate about working with brands that love what they do and how they do it. Because we believe the best kind of work is the work we can all be proud of.