Fenix Outdoor
Adrian Lai is a finance professional with extensive experience in the Asia Pacific region, currently serving as Finance Director at Fenix Outdoor since August 2016. Responsibilities include overseeing financial accounting, human resources, IT, and administrative functions, along with implementing effective accounting and financial control systems. Prior to this role, Adrian co-founded Pour La Vie Jewellery, serving as CEO and Director, and held positions at renowned companies including Tommy Bahama, True Religion Brand Jeans, Salvatore Ferragamo, Loewe, Coca-Cola Enterprises, and EY. Educational background includes a Bachelor of Science in Management from The London School of Economics and Political Science.
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Fenix Outdoor
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Fenix Outdoor International AG is a globally active leading group of outdoor companies focused on products and retail within the world of nature and outdoor activities. Through a comprehensive array of functional and durable premium products and services, the company enables people to enjoy life outdoors and supports survival in challenging and extreme environments of our planet. The company is listed on Nasdaq OMX Stockholm, Large Cap (Nasdaq Stockholm).