Amanda Jeppson

Amanda Jeppson has a diverse background in research and insights, with a focus on consumer behavior and marketing strategy. Amanda currently works at Fetch as an Associate Director of Research & Insights, where they are responsible for analyzing consumer and industry data, providing insights for marketing campaigns, and driving discussions around marketing strategies. Prior to Fetch, they held the position of Senior Marketing Manager of Research & Insights, where they elevated the consumer insights practice and used research to impact marketing and company-wide goals. Before that, Amanda worked as a Marketing Manager of Social Insights at Fetch, where they conducted social media market research and developed channels in line with marketing objectives. Earlier in their career, they worked as a Social Media Data Analyst at Campus Sonar, a Qualitative Research Analyst at Madison Metropolitan School District, and an Assistant Researcher and Project Director at the Wisconsin Center for Education Research. Amanda also has experience as an Associate Research Specialist and Project Assistant at the Wisconsin Center for Education Research, a College Coach at College Possible, and a Peer Advisor at UW-Madison Letters and Science Undergraduate Academic Services. Throughout their career, Amanda has demonstrated a strong ability to analyze and synthesize data, present findings, and provide actionable insights to inform marketing strategies.

Amanda Jeppson has an extensive education history. Amanda obtained a Master's degree in Educational Policy Studies from the University of Wisconsin-Madison, which they attended from 2011 to 2013. Prior to that, they completed a Bachelor's degree at the same university from 2006 to 2010. Their undergraduate studies had a dual focus in English Language and Literature/Letters, as well as Psychology. Furthermore, they hold a Foundations Certification from Brandwatch, although specific details about when and where they obtained it are not provided.