FIFA
Leo Holmes is a seasoned professional in partnership development and business growth within the sports industry. Currently serving as Senior Manager of Partnership Development at FIFA since January 2022, Leo previously held multiple roles at Tennis Australia from September 2016 to January 2022, including Head of Business Development and Senior Manager of Partnership Sales. Prior experience includes a position as Private Equity Specialist in Sports at Citi, Junior Sports Associate at Onside Law, and UK Sports Executive at Wasserman. Leo holds a Master of Arts in Global Business from New York University and a Bachelor of Science in International Business from Loughborough University. Early education was completed at Tonbridge School.
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FIFA
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Founded in 1904, the Fédération Internationale de Football Association (FIFA) is the umbrella organisation of its members, currently 211 national football associations. Its main objectives, enshrined in its statutes, are to develop football around the world, to stage international competitions and to protect the integrity of football (against match manipulation, doping etc.). FIFA is composed of a number of political bodies (such as the FIFA Congress and the FIFA Council) and the administration. The highest political position is the FIFA President, elected every four years by FIFA’s member associations. The FIFA administration, with some 720 people from over 50 nations, is based in Zurich. It is run by the Secretary General (CEO). FIFA stages FIFA World Cups™ in various forms such as youth, men’s and women’s, futsal, beach soccer or club competitions. The men’s FIFA World Cup™ is not only the most popular single sporting event in the world but also the financial backbone for FIFA and its efforts to develop football worldwide. The financial success of the FIFA World Cup™ allows FIFA to run a wide range of football development programmes and to provide funds, infrastructure and know-how to its member associations through the FIFA Forward Development Programme.