Kaitlin Kaczmarek

Sr. Director, Digital Marketplace & Merchandising at Finish Line

Kaitlin Kaczmarek serves as the Sr. Director of Digital Marketplace & Merchandising at JD Finish Line, with a career spanning over a decade at the company. In prior roles, Kaczmarek excelled in digital merchandising and showcased a strong ability to optimize online experiences, enhance revenue growth, and improve user engagement through strategic merchandising practices. Kaczmarek's earlier experience at Columbia Sportswear included roles such as Store Inventory Analyst and Ecommerce Merchandiser, where Kaczmarek focused on inventory management and online merchandising strategies. Kaczmarek began the professional journey as an Ecommerce Customer Care Representative and Sales Representative, contributing significantly to sales goals and account management. Kaczmarek holds a Bachelor of Arts in Communication from Santa Clara University.

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Ogden, United States

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Finish Line

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The Finish Line, Inc. is a specialty retailer. The Company is a retailer of athletic shoes, apparel and accessories for men, women and kids, throughout the United States and Puerto Rico. The Company operates through the Finish Line brand. Finish Line is a retailer of athletic shoes, apparel and accessories. The Company has approximately 970 Finish Line branded locations primarily in the United States malls and shops inside Macy’s department stores. In addition, Finish Line operates an e-commerce site, www.finishline.com, as well as mobile commerce through m.finishline.com. Finish Line carries a selection of men’s, women’s and kids’ athletic shoes (footwear), as well as an assortment of apparel and accessories (softgoods). Brand names offered by Finish Line include Nike, Brand Jordan, adidas, Under Armour and Puma.


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10,000+

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