Amanda Cheong

Amanda Cheong serves as the Head of Enterprise Product Marketing at Fireworks AI since May 2025. Previously, Amanda held roles as Director of Product Marketing at Mattermost and Director of Product Marketing, Customer Intelligence at Workato, where notable achievements included launching a 400+ customer story library, implementing programs to enhance sales enablement, and developing impactful marketing narratives. Amanda's career also features positions at Anaplan, Celtra, Lead5 Media, and Prosper Marketplace, focusing on product marketing, competitive intelligence, and user experience optimization. Amanda's early experience includes a research assistant role at the University of California, Santa Cruz and an internship at San Francisco International Airport. Amanda earned a Bachelor of Arts degree in Psychology with an Education minor from the University of California, Santa Cruz.