First Central
Charlene Brooks is a highly skilled professional in the field of pricing and analytics, currently serving as Retail Pricing Manager and Pricing Lead at First Central since February 2023. Prior to this, Charlene held significant roles at Direct Line Group as a Commercial Principal Pricing Analyst and Senior Pricing Analyst from January 2019 to February 2023, and at Insurance.coop as an Actuarial Analyst from November 2017 to December 2018. Charlene’s career began at Hastings Direct, where roles included Underwriting Segment Manager, Underwriting Account Analyst, and Commercial Graduate Executive, demonstrating a progression through various responsibilities in underwriting and data analysis. Educational achievements consist of a Bachelor of Science (BSc) in Mathematics and Finance from City, University of London, complemented by specialized training in data analytics and programming for data science from Udacity.
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First Central
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First Central Insurance & Technology Group is committed to restoring and maintaining trust in the industry through technology and data to reduce risk, tackle fraud and deliver products for the future. Our in-house capabilities, people and commitment to innovation makes us stand out from others in the industry. Having established as a group in 2008, we have over 1,000 dedicated colleagues across our subsidiary businesses, with locations in Guernsey, Gibraltar, Sussex and Manchester. We deliver market-leading motor insurance, underwriting, distribution, finance, technology and legal services. Our car insurance broker, 1st CENTRAL, is firmly established as a top supplier on UK price comparison websites and became the number 1 best-selling brand on these sites (December 2021). Meanwhile, our underwriting brand, Skyfire Insurance, uses state-of-the-art data sources and capabilities to assess risk at a granular level in order to provide competitive private motor insurance premiums.