First Central
Sophie Rodger is a marketing professional with extensive experience in lifecycle marketing and strategic engagement. Currently serving in a Lifecycle Marketing role within the insurance sector at First Central since July 2024, Sophie previously held the position of Senior Marketing Engagement Manager at Vitality from October 2021 to July 2024. Prior to that, Sophie worked as Marketing Manager for events at LimeLight Sports Club following the acquisition of Virgin Sport, where Sophie had also served as Marketing Manager - Events. Further experience includes roles as Acquisition Marketing Manager for Consumer Gyms at Nuffield Health, Senior Marketing Executive at the People's Trust for Endangered Species, Marketing Executive at the RSPCA, and Marketing Executive in healthcare at Nuffield Health. Sophie's career demonstrates a strong focus on marketing within both the nonprofit and consumer sectors.
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First Central
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First Central Insurance & Technology Group is committed to restoring and maintaining trust in the industry through technology and data to reduce risk, tackle fraud and deliver products for the future. Our in-house capabilities, people and commitment to innovation makes us stand out from others in the industry. Having established as a group in 2008, we have over 1,000 dedicated colleagues across our subsidiary businesses, with locations in Guernsey, Gibraltar, Sussex and Manchester. We deliver market-leading motor insurance, underwriting, distribution, finance, technology and legal services. Our car insurance broker, 1st CENTRAL, is firmly established as a top supplier on UK price comparison websites and became the number 1 best-selling brand on these sites (December 2021). Meanwhile, our underwriting brand, Skyfire Insurance, uses state-of-the-art data sources and capabilities to assess risk at a granular level in order to provide competitive private motor insurance premiums.