First Distribution
Peter Storbeck is a skilled professional with extensive experience in sales and product management within the networking hardware and software industry. Currently serving as a Commercial Sales Specialist for Arista and Fortinet at First Distribution, Peter has also held roles as a Product Manager for Huawei EBG and Brand Manager for Arista Networks and Cambium Networks. Previous positions include Customer Service Delivery Manager at Cipherwave, Senior Account Manager at Broadlink, Sales Specialist at Vox Telecom, and Product Specialist at Broadlink’s iBurst Business Sales division. Peter began a career as a Technical Solutions Specialist at iBurst (Pty) Ltd, contributing expertise in pre-sales and system design. Educational qualifications include a Programme in Principles of Business and Management from Wits Business School and a Brand Manager Certification from the University of Cape Town.
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First Distribution
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First Distribution is a value added distributor of leading global brands, providing complex ICT solutions to the Enterprise and SME markets, focused around the Data Centre, Virtualisation, Hosted Applications and Cloud Based Services, Database and Middleware, Security and Network Infrastructure, backed up by unparalled expertise. As South Africa's leading distributor for datacentre, enterprise and cloud solutions, First Distribution's model is based on delivering solutions through an established reseller base. This has been built up through a history of consistent trustworthy service and nurturing resellers as business partners. First Distribution's unwavering commitment to their business partners, whose success they view as their own, ensures a keen understanding of their reseller needs, enabling First Distribution to bring maximum value to their endeavours. First Distribution prides itself on its ability to service market leading brands in the enterprise IT Market and has been mandated by some of the largest and most successful IT companies in the world to distribute their products and services. These include IBM, Oracle, EMC, Microsoft, AWS, Lenovo, Samsung, Veeam, Hitachi Data Systems, Avaya and many more.