FMCG Direct
Luke Dziedzic is an experienced consultant with a robust background in financial analysis and operations. Currently working at FMCG Direct since August 2018, Luke has progressed through various roles, including Analyst, Senior Analyst, Associate, and Consultant. Prior to this, Luke served as a Financial Analyst at Freddie Mac from June 2017 to August 2018 and gained valuable experience as a Student Caller at Notre Dame Development Phone Center, focusing on fundraising initiatives for the university from September 2014 to May 2017. Additionally, Luke completed an internship at Engility Corporation in contract operations and procurement in the summer of 2016, where responsibilities included vendor management and reconciliation of payment processes. Academically, Luke holds a Bachelor of Business Administration in Finance and a Bachelor of Arts in Economics from the University of Notre Dame, earned between 2013 and 2017.
FMCG Direct
FMCG Direct is a data-driven, omni-channel marketing services company. We develop and deliver exceptional direct marketing campaigns. Our distinctive capabilities enable banks, investment firms, insurance companies and other financial institutions to profitably acquire, cross-sell and retain consumer and small business relationships. High-Performing Lists We put the right message in front of the right people. Our consumer and small business targeting systems employ highly specialized, product-level models. Harvard- and Princeton-trained mathematicians build and continuously refine these models for us. And our in-house national databases rely on the most comprehensive demographic, firmographic, and credit data available on consumers and small businesses. Insight Based Creative We craft the right message. We develop our creative from powerful insights. We derive these insights from our continuous, Financial Personality®-based market research with consumers and small businesses. This research ensures that each campaign resonates with the target audience, effectively addressing benefits and barriers, and giving customers compelling reasons to take action. Rigorous Campaign Reporting We obsess over our performance. We rigorously analyze every campaign to accurately identify exactly who responds and who doesn't. Looking at profit margins, tenures, and lifetime values, we measure every critical aspect of every campaign. So our clients know their return on their investment and how many months it took to break even.