Formative
Elizabeth Yanak is a seasoned professional in brand strategy, with experience in notable companies such as Formative and Artefact. With a background in marketing and public relations, Elizabeth has held various titles such as Senior Brand Strategy Manager, Senior Content Strategist, and Marketing and Business Development Intern. Elizabeth is a graduate of Western Washington University with a Bachelor of Arts degree in Marketing.
Formative
Strategy led digital. It’s about focusing on the ‘why’ as much as the ‘what’ and the ‘how.’ We have the experience to get to answers and to market quickly, and we help clients do smart and impactful things. Sometimes that’s about making existing programs better, and sometimes it’s about reinventing what our clients do, exploring the edges ofsocial, mobile and cross-device experiences, and the technologies that enable them. We are big agency players in a small, nimble package. Take a closer look and see for yourself.