Foundation Direct
Peter Leto is currently the Chief Client Officer at Foundation Direct, a position he has held since February 2020. Prior to that, he worked at Google as the Head of Industry for General Motors in the U.S. and had various roles in automotive retail sales. Before Google, he was employed at Turner Broadcasting as a Sales Planner. Peter attended the University of Michigan and earned a BA in Communications & Political Science in 2006.
Foundation Direct
We started Foundation Direct to give Automotive Groups & Dealerships the ability to take their ad dollars directly to Google, YouTube, Facebook and Microsoft, enabling them to spend less on margin, invest more in media and drive better business results.