framas
Sebastian Roscher is an experienced executive in product development, marketing, and sales within the sporting goods sector, currently serving as Executive Board Director of framas group since 2015, with additional responsibilities as General Director of framas China Ltd. Previously, Sebastian held various leadership roles such as Business Unit Director for Brand Management and Key Account Manager for North America at framas Group. Prior experience includes senior positions at WEFO GmbH from 2008 to 2015, where roles encompassed production management and development in plastic injection manufacturing. Additional experience includes project management at MICROS Systems Inc. and sales and service at Schloss Rheinfels and Bellevue Rheinhotel. Sebastian holds an MBA from Alliance Manchester Business School and a BA in Plastics and Rubber Production and Management from the Plastic Institute SKZ Würzburg.
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framas
Launching a shoe successfully from the idea to the market and ideally back into the material loop is a complex challenge for footwear brands. A footwear creation team with members of different professions is aiming to ensure the shoes’ design intent, sustainability, manufacturability, costing/profitability, commercialization, performance, and critical time frames. Not rarely, goals can be in conflict. framas supports footwear creation teams with technical know-how to reach all goals simultaneously. At framas you gain insights for footwear creators about footwear, manufacturing, materials, components, technique, economy, digitalization, sustainability, performance, and innovation. Knowledge, providing you understanding how to fulfill your team members, stakeholders, and finally customer needs.