Fred Perry
Matthew Moore has a comprehensive work experience in the fashion industry. Matthew started their career as a Manager and Visual Manager at The Shop At Bluebird in 2005. After five years, they joined Louis Vuitton as the Visual Merchandising Manager for the UK, Ireland, and Scandinavia. In 2013, they moved to Jigsaw Clothing, where they held various roles including Head of Windows & Visual Merchandising, Group Head of Creative, and Brand Director. Matthew'smost recent position was as the Head of Brand at Fred Perry, where they started in 2019.
Matthew Moore attended Central Saint Martins from 1999 to 2005, where they obtained both their Master's degree and BA Hons degree. Matthew specialized in Fashion Design, with a focus on Print.
Fred Perry
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Fred Perry has always been different. Triple Wimbledon champion Fred Perry was born to a cotton spinner. He played and fought his way through, and despite the establishment, but always with style. In 1952, he founded the Fred Perry brand, designing his first pique shirt the same year. That shirt, the shirt, would transcend sportswear to streetwear on the backs of generation after generation of British youth subcultures. The shirt is the start and end of everything we do, because it’s more than a shirt – it’s a rite of passage, it’s the uniform of the non-uniform. A true icon.