Fred Perry
Sylwia Zywitzka is a Business Development Coordinator at Fred Perry since September 2021, responsible for implementing digital assets, auditing consumer touchpoints, and managing communication between internal teams and customers. Previously, Zywitzka served as a Wholesale Support Coordinator at Fred Perry, where primary responsibilities included managing wholesale customer communication in designated markets and assisting with sample management. Prior experience includes working as a Flagship Sales Associate at J.Crew, delivering exceptional customer service across various categories, and serving as a Front of House Member at Grind. Zywitzka holds a Bachelor of Arts in Fashion Buying and Management from the University of West London and has additional education from Poznan University of Economics and Business.
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Fred Perry
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Fred Perry has always been different. Triple Wimbledon champion Fred Perry was born to a cotton spinner. He played and fought his way through, and despite the establishment, but always with style. In 1952, he founded the Fred Perry brand, designing his first pique shirt the same year. That shirt, the shirt, would transcend sportswear to streetwear on the backs of generation after generation of British youth subcultures. The shirt is the start and end of everything we do, because it’s more than a shirt – it’s a rite of passage, it’s the uniform of the non-uniform. A true icon.