Freuds Group
Alexandra Heybourne is a seasoned communications professional with extensive experience in the arts, media, and corporate sectors. Currently serving as Director at freuds since March 2022, Alexandra leads initiatives related to corporate communications and cultural projects. Prior roles at the BBC included Head of Communications for various divisions, overseeing strategic communication across TV, radio, and online platforms, while managing significant projects such as the relocation of music studios to Stratford. Previous roles include Account Director at Franklin Rae Communications and various positions in public relations across multiple media outlets, demonstrating a robust track record in reputation management and strategic communications. Alexandra's educational background includes degrees in English from the University of Birmingham and the University of Central England, along with studies in American Literature at the University of California, Berkeley.
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Freuds Group
Freuds is an agency on a mission. It’s been part of our DNA for 35 years, from Live Aid and Comic Relief to Make Poverty History, Live 8 and the Global Goals. Today, with change all around us, and more change desperately needed, people, organisations, businesses and brands face increasingly complex challenges at an accelerated pace. These challenges present threats and opportunities that are often hard to distinguish from each other, with a vanishingly thin margin for error. To navigate the current climate takes agility, and expertise. Couple this with passion, and you can connect the dots in ways others can’t. That’s what we do. That’s what we call Love & Work. Love & Work. Together. For good. www.freuds.com