Brooke Dykema

Brooke Dykema is an accomplished Experience Design Strategist at Froedtert Health, leveraging insights into human behavior and digital strategies for innovative healthcare solutions. Prior to this role, Brooke served as Director of Digital Marketing and Creative at Fromm Family Foods, where brand development and digital marketing strategies drove engagement and revenue. As Co-Founder and Creative Director at Pair Creative LLC, Brooke led campaigns for notable clients such as US Bank and GE HealthCare. Earlier experience includes impactful roles at Resideo, Laughlin Constable, and Kohl's, focusing on digital marketing and creative direction. Brooke's career, starting as a Senior Designer at Martin Williams Advertising and advancing through various leadership positions, is underpinned by a Bachelor of Fine Arts in Graphic Design from the University of Wisconsin-Stout.