Amy Feldman is an accomplished strategist with over two decades of experience in the fields of marketing and brand strategy. Currently serving as EVP, Strategy and Insights at Fresh Squeezed Ideas since March 2023, Amy previously held the position of SVP, Insights and Strategy at the same company since March 2020. Prior to Fresh Squeezed Ideas, Amy was President at AF & Co from August 2010 to March 2020 and worked as an Innovation Strategist at Fahrenheit 212 for a short period in 2009. Amy also has experience as a Senior Brand Strategist at Nitro / Left Blue Sky and as a Strategic Planning Group MBA Summer Intern at American Express. Early in their career, Amy was a Case Leader at Monitor Group. Amy holds an MBA in Marketing and Entrepreneurship from The Wharton School, an MA in Political Science from Columbia University, and a BA in North American Studies from McGill University.
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FSi Strategy, a Division of Fresh Squeezed Ideas
We are a healthcare research, foresight and design strategy consultancy. We distill business challenges into clear action plans derived from market and human realities.