Further
Mike Gustafson is a seasoned executive with extensive experience in data, technology, and operations across various industries. Currently serving as President at Further since October 2013, Mike leads initiatives that transform raw data into strategic business decisions. Previous roles include COO and Vice President of Operations at Ingenuity Fest, where Mike contributed to civic progress through creativity and collaboration. At Rosetta, Mike held the position of Partner and Technology Business Unit Lead, managing a team of over 450 and generating significant revenue through innovative e-commerce and marketing solutions. Mike also played vital roles at Brulant, Inc., establishing growth in the Microsoft Solution Center, and held early career positions focused on technology development and implementation at Friends of Cleveland School of the Arts and Lafe Technologies. Mike earned a BS in Computer Science from Case Western Reserve University.
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Further
Further is a data, cloud, and AI company whose sole focus is helping you turn raw data into the right decisions. We help you harness untapped potential, drive robust growth, and achieve unparalleled performance efficiency. Many companies like yours have been playing a guessing game when it comes to critical business decisions. Too often, you either don’t know if you have the right data, don’t know if you can trust it, or don’t know exactly what to do with it. It’s time to own the unknown, and only Further brings you the level of practical strategy, flexibility, and focus you need to do that. That’s why so many of the world’s leading brands, such as Chase, GSK, and Marriott, all rely on us. And it’s how we’ve earned a client retention rate of over 90%. Further. Own the unknown.™