Fusion Auto Finance
Dylan Citron has a diverse range of work experience in marketing and promotions roles.
Dylan began their professional career at Fusion Auto Finance in 2018, starting as a Marketing Associate before being promoted to Marketing Manager in 2020. In these roles, they led the formation of a 3-person Marketing Team and implemented efficient procedures to achieve marketing, branding, design, content, and messaging goals. Dylan also designed marketing collateral, managed social media accounts, and enhanced the company's online presence.
Prior to Fusion Auto Finance, Dylan worked at the Jersey Shore BlueClaws. Dylan served as a Sponsorship Services Manager, managing contractual rights for over 70 sponsorship partners and collaborating with the Marketing Department on promotions. Dylan also worked as a Marketing & Promotions Assistant, overseeing in-game promotions and developing diverse promotional materials.
Additionally, Dylan has interned with the Florida Fire Frogs, UCF Athletics Association Inc., and the Florida Collegiate Summer League. These roles provided him with experience in marketing, promotions, and fan development.
Overall, Dylan Citron has demonstrated strong skills in marketing, branding, design, and promotions through their various work experiences.
Dylan Citron obtained a Bachelor of Science (B.S.) degree in Marketing from the University of Central Florida between the years 2012 and 2016.
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Fusion Auto Finance
Fusion Auto Finance develops turn-key auto leasing programs with credit unions that generate a high return on investment as well as high customer satisfaction. Core competencies in residual value analysis and lease end account management help mitigate the two most challenging risks associated with automotive leasing. Remarketing is the foundationfor Fusion and handling the customer interaction as well as the vehicle at lease maturity. Fusion, with its sister company, EndTrust Lease End Services, LLC, has created a lease termination environment that allows Fusion to take an aggressive approach in residual value setting. EndTrust brings to Fusion its strategic, residual value management approach with loss mitigation and profit enhancement tools. The combination of Fusion and EndTrust delivers a lease product to credit unions that is unique within the consumer lease market. Fusion focuses its business model on providing competitive programs that are financially sound for the company, the credit union partner, and the credit union member. Members enjoy the benefits of lower monthly payments, gap waiver coverage, flexible lease terms, and a fair wear-and-tear policy. Credit unions devote their efforts to credit risk and servicing members while Fusion manages all residual value risk.