GDS Link
Geoff Bingham is an experienced marketing professional with a focus on product development and consulting in marketing automation. Currently serving as the Marketing Product Development Manager at GDS Link since April 2022, Geoff has also been a Marketing Consultant at Bingo Martech since October 2016, where expertise is applied in lead generation, nurturing, scoring, and sales enablement for small to medium-sized businesses. Previous roles include Director of Marketing at Acorn Finance, VP of Marketing at PrimeRates Holdings, and Director of Email Marketing at SoFi, among others. Notable achievements include significant increases in application rates and close rates through innovative email lead generation programs, as well as driving substantial growth in digital account acquisitions at Credit One Bank. Geoff holds a B.A. in Business Administration and Management with a minor in Finance from Brigham Young University - Idaho.
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GDS Link
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GDS Link makes modern lending simple. As a leading provider of real-time digital decisioning solutions, we empower financial institutions, fintechs, and lenders to make smarter, faster, and more accurate credit decisions. Our AI-driven platform integrates with over 200 data sources, streamlining decision-making across the entire credit lifecycle—from loan originations and risk assessments to account management and collections. By combining advanced analytics, automation, and seamless data connectivity, GDS Link helps businesses optimize lending strategies, mitigate risk, and drive profitable growth.