General Mills
Kevin Rasmussen is an experienced marketing professional with a strong background in brand management and product innovation, currently serving as a Sr. Associate Brand Manager at General Mills. Since June 2022, Kevin has contributed to the Nature Valley and Pillsbury Cookies & Pie Crust brands, previously managing Annie's Grahams & Crackers and achieving significant cost savings for the Larabar brand. Prior to General Mills, Kevin worked at NielsenIQ as a Senior Forecast & Activation Analyst, delivering data-driven insights for major CPG manufacturers. Kevin's leadership capabilities extend to co-founding a marketing consultancy at the BYU Marriott School, where revenue-generating strategies were successfully implemented. Kevin holds an MBA from the Kellogg School of Management and a degree from Brigham Young University.
This person is not in any teams
This person is not in any offices
General Mills
107 followers
General Mills brands include Cheerios, Annie's, Yoplait, Nature Valley, Häagen-Dazs, Betty Crocker, Pillsbury, Old El Paso, Wanchai Ferry, Yoki, Blue and more.