Genetica
Ben York is an experienced executive and venture capitalist with a focus on the cannabis industry. Currently serving as the Chief Executive Officer of Genetica, Ben oversees Flora, a Neural Dynamic Knowledge System designed to provide personalized product recommendations for cannabis and CBD consumers. Ben also advises Ensemble Brands, a venture capital firm investing in the cannabis ecosystem, and mentors at various institutions, including DavisConnects Summer Venture Accelerator and Venture University. With a background that includes roles such as Director of Corporate Strategy at RampRate and Due Diligence & Deal Flow Manager at The Arcview Group, Ben has cultivated a strong expertise in investment and corporate strategy within innovative sectors. Ben holds a Bachelor of Arts Degree in Economics: Financial Markets from Colby College.
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Genetica
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Genetica is home to Flora TM , the first AI of its kind for cannabis-derived products. Flora represents a data pool of over 650 million sources utilized in real-time to scientifically select the best product recommendations for individual consumers.