Genus
Sergio Barra is an experienced finance professional currently serving as Global Director PIC - Controller & Business Accounting at Genus PLC, a position held since March 2015, which followed a role as Regional Controller for Latin America. Prior to Genus PLC, Barra worked at Orica from January 2010 to March 2015 as Financial Controller for Latin America, overseeing financial control, compliance, and cash management across seven countries, and has also held roles such as Controller in Chile. Additional experience includes finance positions at Grupo Santander Aquanima, The Walt Disney Company, and ABN AMRO Bank N.V. Sergio Barra holds multiple advanced degrees including an MBA from The University of Manchester and a Master in Finance from ESE Business School, along with several other relevant qualifications in finance and accounting.
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Genus
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Genus plc is an animal genetics company, which provides farmers with genetics that enable them to produce animal protein, in the form of meat and milk. The Company's segments include Genus PIC, Genus ABS, Genus Asia, and Research and Development. The Genus PIC segment is engaged in porcine sales business, excluding Asia, and serves porcine customers in North America, Latin America and Europe. The Genus ABS segment is engaged in bovine sales business, excluding Asia, and serves dairy and beef customers in North America, Latin America and Europe. The Genus Asia segment is engaged in porcine and bovine business in Asia, and serves porcine, dairy and beef customers in Asian markets. In the porcine market, it sells boars and sows. In the dairy and beef markets, its primary product is bull semen. The Company offers embryos through its subsidiary, In Vitro Brasil S.A. Its porcine business has a network of over 600 breeding herds in approximately 40 countries.