Bruce Gibbs

President at GFI Digital

A Jefferson City, Missouri native, Bruce began his career at Modern Business Systems (MBS) a family business where his father and mentor—Hallie Gibbs—introduced him to the industry in which he found a passion for improving customer experiences. As a top performing account rep, he earned his way into sales management. He transitioned through the acquisition of MBS to Alco Standard and eventually IKON, where he was challenged to grow a struggling branch. In the 1990s, after growing from 4 to 160 employees in Chicago, Bruce proved himself to be an industry leader. In 1999, he moved to St. Louis and started GFI Digital. In the first year, GFI had 4 employees and $1 million in revenue. To date, GFI Digital is thriving with over 350 employees and $90+ million in revenue with growth upward of 10% annually. Bruce’s commitment to the industry and the markets we serve has afforded us numerous awards and accolades from our vendor partners and customers alike.


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GFI Digital

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GFI Digital is a managed services provider that specializes in the procurement, assessment, repair, maintenance and management of vital office technologies, such as computer networks and related servers, switches and workstations, multifunction printers and copiers, scanners, and desktop printers. GFI Digital deploys their services though a sophisticated and local network operating center, experienced and certified service engineers, and highly trained sales consultants, and has access to a array of world class technology products