Luciano Daniel Wehrli

Luciano Daniel Wehrli serves as the Global Head of UX / Service Design and AI Business Experience at GFT Technologies since June 2016, where responsibilities include building and leading the GFT Design Studio globally and refining methodologies for customer-centric innovation projects. In addition to this role, Luciano has extensive experience in academia as a UX Professor at ISDI, Universitat Oberta de Catalunya, and Barcelona Technology School, teaching various aspects of UX design and human-computer interaction. Previous positions include UX Consultant at WriteLab and iOS Developer at Mijike, along with roles at S. A. LA NACION and in higher education teaching graphic design and programming. Luciano holds an Official Master Degree in Design and Engineering from Universidad Internacional de La Rioja and degrees in Systems Engineering and Information Technologies from Universidad CAECE.