Gibson
Jeff Snyder is an accomplished executive with extensive experience in direct-to-consumer (D2C) strategies and e-commerce. Currently serving as Vice President Direct to Consumer at Gibson Brands, Inc., Snyder previously held the position of Global Vice President for D2C E-commerce, Digital Marketing, and Omni Channel at Amer Sports, where responsibilities included building a $500 million D2C e-commerce business. Snyder has also held senior roles at Rue La La, Backcountry.com, The Sports Authority, Fred Meyer, and Meier and Frank, demonstrating a strong track record in revenue generation, team leadership, and category development across various retail sectors.
Gibson
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Gibson, the leading iconic guitar brand, has shaped the sounds of generations of musicians and music lovers across genres for 127 years. Founded in 1894 and headquartered in Nashville, Gibson Brands has a legacy of world-class craftsmanship, legendary music partnerships, and progressive product evolution that is unrivaled among musical instrument companies.