Gleanin
Tamar Beck is an experienced professional in the events and marketing industry, currently serving as the CEO of Gleanin since December 2011, focusing on enhancing event attendance through community marketing. Prior to this, Tamar contributed to Contact The Elderly as a Richmond Co-Ordinator/Volunteer from January 2011 to July 2023, facilitating social gatherings for individuals over 75. Tamar also held the position of Director at Women in Exhibitions from July 2020 to May 2023. Earlier career roles include serving as a Board Advisor at Eskenzi PR and Marketing from March 2011 to January 2013, and various event management positions at Reed Exhibitions from June 1995 to January 2011, including Group Events Director responsible for multiple high-profile IT and communications events. Tamar began their career as an Ad Manager at Elsevier from September 1990 to May 1995.
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Gleanin
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Glean.in is a referral marketing platform that allows its users to increase registrations and attendees with its social widgets. It is designed for large events such as exhibitions, conventions, and trade shows. It also encourages registrants to invite others and the invites converts. Individuals can calculate cost per registrant and attendeereferred through Gleanin. Exhibitors can have access to their own social referral widget, increasing value for them and new registrations for the company.Glean.in is partnered with event organizers such as UBM, ITE, i2i Events, ARTEXIS EASYFAIRS, and CLARION EVENTS. The suppliers are CIRCDATA, info salons, Marketo, cvent, and showdata systems.Glean.in is a U.K.-based company that was founded in 2011 by Peter Richards, Paul Birch, and Ajay Mathur.