Global Overview
Chris Phillips is a Senior Data Scientist at Global Overview since July 2022, specializing in predictive and prescriptive analytics to deliver statistically significant results through modeling, forecasting, and data analysis. Previously, Chris served as a Category Insights Analyst at Global Overview and as a Data Analytics Consultant at Daugherty Business Solutions, providing data-driven solutions in the Greater Minneapolis-St. Paul area. Chris has a background as a Data Analyst at Thomson Reuters, focusing on statistical analysis and predictive analytics for a law marketing division, and as a Demand Planning Analyst at Best Buy, where responsibilities included root cause analysis for inventory issues. Chris holds a Bachelor of Science in Management and Economics from the University of Wisconsin-La Crosse.
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Global Overview
The complexities of Amazon can be overwhelming to manage, and your brand needs a partner that supports all facets of the business to keep the flywheel moving and focuses on your long-term success. We're ready to take on the challenge. Global Overview approaches Amazon holistically because we know that a full-service approach opens brands up to more growth opportunities. We synthesize operational fundamentals, retail expertise, creative content, strategic advertising (sponsored ads, self-service display, and streaming TV), and insightful data to help brands gain momentum and position themselves for high levels of success. We support seller and vendor businesses, and we leverage the Global Store, B2B, Fresh, and Now to continuously diversify our partners’ reach. Our team's diverse backgrounds across retail, CPGs, advertising, and creative fields provide the foundation for knowledge, expertise, and talent to help brands excel beyond their expectations. Brands partner with us for legacy-building support because everything we do is focused around 3 core pillars: 1) Driving profitability 2) Boosting market share 3) Building brand equity The GO team has a passion for brands and a mission to bring empathy, integrity, knowledge, clarity, and awareness to our partners as they navigate the uncertainty of the Amazon platform. With offices located across the globe in Minneapolis, Seattle, and London, we all come together to do one thing – build brands. Reach out to us for more information at info-GRP@globaloverview.com. **Global Overview is an advanced partner on the Amazon Ads Partner Network. Advanced status is granted by demonstrating expertise, engagement with Amazon Ads, and delivering growth for advertisers. It recognizes our skill and forward-thinking approach across Sponsored Ads, DSP, Streaming TV, and creative asset execution.