Gojek
Alexandra Ronodipuro is a seasoned design professional with extensive experience in product design and user experience. Currently serving as a Senior Product Designer at Gojek since July 2021, Alexandra works on diverse projects spanning Direct-to-Consumer, Ride-Hailing, and B2B sectors. Previously, from March 2018 to June 2021, Alexandra was a UX Designer at Tokopedia, where the focus was on enhancing the product detail page and payment process, while also contributing to the Unify design system team. Alexandra founded and directed Pola Pora, an event decor venture, from October 2015 to 2018, and gained initial experience as a Product Design Intern at Indosole in mid-2015. Alexandra holds a Bachelor's degree in Industrial and Product Design from Institut Teknologi Bandung and completed high school at SMA Negeri 6 Jakarta.
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Gojek
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Gojek is Southeast Asia’s leading on-demand, multi-service tech platform providing access to a wide range of services including transport, payments, food delivery, logistics, and many more. Founded in 2010 with providing solutions to Jakarta’s ever-present traffic problems in mind, Gojek started as a call center with a fleet of only 20 motorcycle-taxi drivers (ojek). With the principle of using technology to improve the lives of users, the Gojek app was launched in January 2015 for users in Indonesia to provide motorbike ride-sharing (GoRide), delivery (GoSend), and shopping (GoMart) services. Today, Gojek has transformed into a “Super App”: a one-stop platform with more than 20 services, connecting users with over 2 million registered driver-partners, and 500,000 GoFood merchants – with a total of more than 170 million total downloads across the region. By providing them access to products and services across multiple sectors, Gojek has helped – and continues to help – create more value for society, improving efficiency and productivity, as well as boosting financial inclusion. At the moment, Gojek Singapore runs a suite of transport options – GoCar, GoCar XL, GoTaxi, and GoPremium. Their new brand strengthens their position as the leading technology platform in Southeast Asia, by providing solutions for everyday challenges. This new logo symbolizes their transformation from being a ride-hailing service to becoming the largest Super App with three platforms: consumer, driver, and merchant applications.