Mauli Soni

Mauli Soni is an Assistant Professor at the Goa Institute of Management since May 2023, with a comprehensive background in academia and industry. Prior experience includes serving as a Doctoral Student at the Indian Institute of Management, Bangalore, from May 2015 to June 2022, and as an Assistant Manager at Bharat Petroleum Corporation Limited, where Mauli focused on channel management and development across multiple districts. Additional roles include Management Trainee in Lubes at Bharat Petroleum, with responsibilities in channel growth and market research on consumer behavior for two-wheelers. Previous experiences also include project work at Hero Honda and summer trainee positions that involved market analysis and power filter design at Raja Ramanna Centre for Advanced Technology. Mauli holds a PhD in Marketing from the Indian Institute of Management, Bangalore, and a PGDM in Marketing and Strategy from the Indian Institute of Management, Raipur, alongside a B.E. in Electronics and Communication from Rajiv Gandhi Prodyogiki Vishwavidyalaya.