Rachel Athena Horvelin

Rachel Athena Horvelin possesses extensive experience in demand generation and marketing across various international markets. Currently serving as the Head of Demand Generation International at GoCardless since December 2019, Rachel has successfully driven go-to-market strategies, developed innovative program metrics, and aligned marketing efforts with sales teams to enhance lead generation. Previously, Rachel held multiple roles at Liferay, Inc., where responsibilities included managing event logistics and executing go-to-market plans for France. Prior experience includes positions at ADP and goFluent, focusing on sales enablement and customer relations. Rachel holds a Master of Arts in International Relations and Diplomacy from Schiller International University and a Bachelor of Arts in European Studies and Diplomacy from De La Salle University.