Phil Steele

Co-founder at GoJoe

Phil Steele is a co-founder of GoJoe, a social fitness app launched in February 2021 that emphasizes gamification and collaboration among users, including professional athletes. Prior to this venture, Phil served as a partner at Brabners from September 2008 to July 2021, specializing in sports and media-related legal disputes and representing a diverse clientele, including premier league football clubs and world champion athletes. Phil holds a Law degree (LLB Honours) from the University of Leeds (2003-2006) and a Legal Practice Course degree from the College of Law in Chester (2007-2008).

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Liverpool, United Kingdom

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GoJoe

GoJoe is a global consumer health and fitness app, built by ordinary joes, for the masses. GoJoe is trusted by the world's biggest businesses and brands to connect and engage their people as a health and fitness benefit, lowering health costs and premiums, providing powerful data and improving culture. GoJoe was built out of a dissatisfaction with elitist and individual wellbeing and fitness apps. Then businesses came knocking. Health costs and insurance premiums are rising, with businesses alive to the need for active, healthy workforces for reasons of cost, culture and bottom-line. We believe you can only get meaningful impact and data with engagement. And that you can only get engagement with a product built for consumers, not for buyers. GoJoe is the most inclusive health benefit on the market, with consumer-grade team challenges, not gimmicky and dated steps. Designed as a global product, used in over 180 countries with over 20 languages, GoJoe can be rolled out domestically, globally or both. Ready. Set. GoJoe