Founded in 1968, GoldBug is one of the largest branded suppliers of infant and children’s products in the U.S. Our products focus on quality, safety, and style to make life a little easier and a lot more fun for families.

Even as an established company, innovation is at our core. We launched our debut bootie in 1968 and patented the first infant head support in 1979, which led us to today’s extensive line of baby shoes, socks, accessories, and travel staples. 

Retail partnerships with Walmart, Target, Kohl’s, and Amazon make it easy for parents to find GoldBug products in stores and online. Much of our momentum is due to work behind the scenes through licensing and private-label partnerships, which started with Carter’s 30 years ago. As a trusted brand partner, we also create products for Fruit of the Loom, OshKosh B'gosh, Cat & Jack, Cloud Island, Wonder Nation, Jumping Beans, and formerly Eddie Bauer and Disney.

GoldBug is a privately held, woman-owned company based in Denver, Colorado. Our hybrid office environment is collaborative while providing team members with ownership and autonomy, making for fun and fulfilling work. Our supportive workplace environment puts GoldBug’s families first—from providing doula stipends to offering Summer Fridays—to maximize quality time with loved ones.

GoldBug’s commitment to families goes beyond baby products or workplace perks as a staunch advocate for maternal health. Most notably, our Healthy Beginnings Program provides financial support to Colorado’s expecting mothers in need. GoldBug is also a proud sponsor of March of Dimes’ It Starts With Mom program and has joined forces with 7-time Olympic gold medalist Allyson Felix, raising awareness for improving maternal health outcomes in the U.S. 
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Do you want to be part of continuing GoldBug’s 50+ year history? Apply for one of our open roles or learn more about GoldBug’s commitment to maternal health at goldbug.com

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GoldBug

GoldBug's headquarters in Denver, United States

Katherine Gold

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