Goodeed
Julie Benoit is an experienced media and marketing professional with a focus on both traditional television and digital media strategies. Currently serving as the Head of Media & Studio at Goodeed since November 2021, Julie has honed expertise in managing media buying for TV and digital platforms across several prominent agencies, including Publicis Groupe and Havas Media Group. Julie's background features roles that include Video Media Buyer, account management, and social media trading, with a strong emphasis on campaign optimizations, budget management, and performance reporting. Julie holds a Master's degree in Management de Projet et Marketing Interactif and a Bachelor's degree in Web Marketing & E-Commerce from Groupe INSEEC, alongside a DUT in Techniques de commercialisation from IUT Paris Descartes.
Goodeed
Goodeed is an internet video advertising company that operates on a charity model.Goodeed operates by turning the advertising budgets from publishers into donations for charity. Registered users can click on an action: give a meal, give a vaccine or plant a tree. This opens a video advert that users must watch for at least twenty seconds. Themoney payed for the advertisement by the publisher will be forwarded to World Vision, World Food Programme, UNICEF, WWF, WeForest or one of the other participating charity organizations. Goodeed was founded by Vincent Touboul Flachaire in 2014. The company is based in Ile-de-France, Paris.